TRAINING
SEO

Price: €1600 excluding VAT

Duration: 2 days

Distance learning

The added benefit of this training:
Aiola Informatique is certified in Google Fundamentals of Digital Marketing

Improve your website’s SEO. Increase traffic. Increase the number of visitors. Increase sales.

Business leaders, marketing managers, communications managers, account managers, event managers, web managers

Upon completion of the training, the trainee will be able to:
Create a search engine optimization (SEO) strategy
Manage and monitor areas for improvement
Monitor results
Correct and improve results

A training certificate will be issued to trainees who successfully complete their multiple-choice questionnaires.

The trainee may use this certificate as proof of completion.

THE TRAINER
The trainer is currently working in the field and manages the SEO for their clients. The trainer is certified by the software publisher.


DURATION
The training is organized over two 7-hour days, totaling 14 hours.


DATES
Dates will be communicated to participants in writing.


TRAINING LOCATION
Online, using Microsoft Teams.


FEES
The cost of the training is €1600 per participant.


FUNDING
Contact us for more information.

Having a computer and an internet connection. Having a website.

Training Registration Process:
Pre-admission Interview: a telephone interview with the trainer to assess the applicant’s skill level and motivation, including consideration of any disabilities and potential training adaptations.
Presentation of the applicant’s challenges and definition of the training’s professional objectives.
Submission of administrative documents: training program, course description, quote, agreement or contract, and requests for supporting documents.
Receipt of the complete registration file and verification of all required documents.
Registration must be finalized, with a complete file, at least 3 days before the scheduled start of the training.

An assessment will be held at the end of the session. This will be in the form of a multiple-choice questionnaire.

A training certificate will be issued to participants who have completed the entire training and who have obtained an average score of 10/20 on the assessment questionnaire.

Case study
Creating an SEO strategy
Analyzing results
Evaluation

SEO software
Analysis tools
Course materials
Internet connection
Website
Email address

If you require specific accommodations (physical or educational accessibility) to follow this training course, please contact us by phone or email : accessibilite@aiola.fr

At the end of each training session, you will be asked to evaluate the training you received. An overall rating is calculated based on these evaluations.
To provide you with the best possible information on the quality of the training provided, as perceived by participants, the website aiola.fr displays the results of evaluations by participants of past training sessions, provided that these sessions have been offered at least once.

The maximum number of participants is set at 2.

The minimum number of participants required for the training to take place is 1. Below this minimum, the date will be postponed, or the training may be cancelled. In either case, you will be informed in advance, and in the event of cancellation, you will be reimbursed for any payments made.

The conditions are specified in the training agreement or contract and the general terms and conditions of sale, which you can access on the website aiola.fr

Satisfaction rate: 90 %

2 trainees participated in this training

100 % trainees have completed the training

*** Last updated: 02/06/2025 ***

1. Auditing the organic search engine optimization (SEO) of a website
  • Performance analysis
  • Content analysis
  • Use of analytical tools
  • Evaluation of analysis results
 
2. Developing a plan based on the company’s business development objectives
  • Website ranking assessment
  • Strategic keyword research
  • Improving website indexing potential
  • Improving website quality for visitors
 
3. Optimize the site’s structure
  • Improved page naming
  • Improved site structure
  • Improved readability through the Site Map

4. Write an SEO-optimized page
  • Tag placement
  • Keyword placement
  • Checking density and content in search engines
 
5. Implement an external link strategy
  • Using social media
  • Using reciprocal links
  • Increasing brand awareness
 
6. Supervise and manage the website’s organic search engine optimization (SEO)
  • Monitoring performance indicators
  • Improving page rankings
  • Controlling traffic